MOTOLIS ® / GRAPHIC DESIGN
For Motolis, a brand specializing in motorcycle maintenance and parts, I led the brand development and identity creation from the ground up. My responsibilities included ideating the brand name, developing core concepts, creative direction, brand visuals, and designing the logo, and packaging through to production-ready packaging solutions. I also crafted comprehensive brand guides, presentation decks, and 3D renders to effectively convey the brand’s visual direction and ensure consistency across all touchpoints. This process established a cohesive, professional identity that resonates with Motolis’ target market in the motorcycle industry.