BILT FACTORY / GRAPHIC DESIGN - BRAND DEVELOPMENT

At Bilt Factory, a motorcycle parts brand, I contributed to the logo design, packaging, and brand development, helping to establish a cohesive and impactful presence in the powersports market. The brand’s visual identity was crafted to convey reliability and performance, with a bold, technical aesthetic that resonates with motorcycle enthusiasts and professionals. The packaging design prioritizes clarity and functionality, featuring structured layouts that make essential product information easy to access. In developing the packaging and brand identity, I focused on creating a design language that reflects the rugged, high-performance nature of motorcycle parts. From oil filters to chains and levers, each packaging component aligns with the brand's values, reinforcing Bilt Factory’s commitment to quality and durability. This cohesive approach sets Bilt Factory apart in a competitive market, building consumer trust and enhancing the brand experience.